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Black Friday, Small Business Saturday, and Beyond on Amelia Island

Big box stores are already releasing their ads for deals the weekend following Thanksgiving—but many quality deals may be found in the heart of Amelia Island. From Black Friday all the way to Giving Tuesday, and up through Christmas, find the perfect gift for each person on your Christmas, Hanukkah, or Kwanzaa list on Amelia Island!

Here are some of the many specialty stores Amelia Island has to offer, but by far is only a selection. Be sure to check out all the special boutiques while you're exploring the Island!

To kick off your Black Friday Shopping Extravaganza, consider joining in on the Black Friday Pajama Party, held by Pajama Dave's, begins at 8 a.m. and lasts until 4 p.m. Last year's event included live music, a costume contest, miniature golf, and appearances from Santa Claus himself! You won't want to miss this annual event! Visit for more information.

Lindy's is located at 110 Centre St., Fernandina Beach, priding itself in original designs. It's the perfect place to visit for a one-of-a-kind selection. Visit for more information.

Robison Jewelry, located at 217 Centre St., Fernandina Beach, keeps a broad collection of jewelry, ranging from eclectic to classic styles. Each piece of jewelry is hand-set by this locally owned and operated business. Visit for more information.

Villa Villekulla is the go-to spot for toy purchases in Fernandina. Toys to play with outside or inside, toys to engage critical thinking, toys for every occasion. You'll find something for more than just the kids on your list at this store. Visit for more information. Villa Villekulla is located at 5 S. 2nd St. in downtown Fernandina Beach.

Would it really be Christmas without a visit to Christmas Shop on the River? Located at 110 Centre St. Amelia Island, this specialty store boasts all things Christmas. Right now, the store has a 20 percent discount on ornaments.

The Book Loft boasts a huge collection of rare and/or signed books, as well as a special pirate book collection, a selection of historic Florida and Georgia books, and a kids section. Located at 214 Centre St. Amelia Island, The Book Loft is two stories of great titles for every person's wish list.

And last but not least, you can't forget to find something for the furry friend on your Christmas list. Redbones Dog Bakery and Boutique will show your four-legged friend you truly care. The freshly-made dog treats are baked with fresh and healthy ingredients.  The perfect stocking stuffer for your Fur Baby!